XR Experience Day

November 4, 2025

On November 4, you are invited to a unique event organized by Swissmechanic and Altea HUB, entirely dedicated to XR and AI technologies that are revolutionizing the industrial world. This is not a traditional conference, but an immersive experience where you can explore first-hand the potential of the most innovative Extended Reality solutions.

From production to maintenance, from training to safety, XR applications open up concrete transformation opportunities: they reduce errors and downtime, improve work quality, and accelerate the transfer of corporate know-how.

This will be the perfect occasion to discover how Extended Reality can become a competitive advantage—boosting process efficiency, enhancing worker safety, and strengthening companies’ ability to adapt quickly to market challenges.

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The event will be held in English. The event is free of charge but has limited seating.

Innovation Made Real

XR is no longer a futuristic experiment—it is already a proven reality in production, training, and maintenance. Through real-world testimonials, international case studies, and hands-on demonstrations, you will discover how these technologies can be seamlessly integrated into your company’s everyday processes.

What You Will Experience During the Day

Production and Maintenance
Discover how XR headsets and AI-powered smart glasses reduce time, costs, and errors during operations—improving everyday efficiency.

Immersive Training
Faster onboarding, more effective safety courses, and seamless knowledge transfer through interactive and engaging experiences.

International Case Studies
Real-world experiences from Switzerland, Italy, the USA, and South America that demonstrate the concrete impact of XR technologies.

Live Demos and Hands-On Tests
Experience the future first-hand by trying Apple Vision Pro, Meta Quest 3, and the new Ray-Ban Meta with AI.

Program

  • Welcome coffee and registration

    • Nicola Tettamanti (President of Swissmechanic)
      Welcome and context

    • Luca Maurer (Head of Service + Success, Europe and Latin America, United Machining)
      Case study / POC for EDM

    • Marco Calonego (Head of XR & Innovation, Altea Hub SA – OOBE-XR)
      Introduction

  • How 3D technologies, XR headsets, and new AI-powered smart glasses are revolutionizing production, maintenance, and remote support, reducing time, costs, and errors. A vision of the future through already completed projects and successful case studies.

  • Onboarding, workplace safety, and training have reached a new level of efficiency, reliability, and experience thanks to Extended Reality.
    Company-owned, digitized know-how becomes easily transferable, enabling staff to become operational and autonomous in a short time.

  • Duration: 1h 15m

  • Live demo of the latest XR headsets on the market: Meta Quest 3 and Apple Vision Pro.
    Testing of the new Ray-Ban Meta smart glasses with integrated AI, providing real-time information to support sales assistants, commercial staff, maintenance technicians, and trainers through a conversational interaction with Artificial Intelligence.

  • Presentation of the most relevant projects and case studies developed in Switzerland, Italy, South America, and the United States.
    A journey showcasing how XR, AI, and emerging technologies are already providing concrete support for companies and professionals, enhancing and streamlining daily work — from design to training, from sales to maintenance.

  • End of the event

Join XR Experience Day and live a unique immersive experience.

Date: 4 November 2025

Location: United Machining - Agie Charmilles SA
Via Zandone 1, 6616 Losone

Round-trip shuttle from Locarno FFS station. First shuttle available at 8:30 a.m., running every 30 minutes.